ooha has harnessed cutting edge software
and data analytics to provide our client partners with the most up to date media planning and buying tools available
ooha’s proprietary outdoor media planning and buying tool, ooha Planner, is available to all clients free of charge.
ooha Planner simplifies multiple market media buys and is capable of integrating out-of-home media investment with all other media formats in order to accurately reflect the overall media mix.
ooha will tailor your campaign down to the exact out-of-home advertising unit to most efficiently reach your target demographic. We will use our analytical tools and 30 years of outdoor planning history to specifically target the out-of-home media inventory that most efficiently reaches your target audience.
ooha is a member of the Outdoor Advertising Association, subscribes to data from the Traffic Audit Bureau, and utilizes Telmar’s outdoor media planning software.